The iPhone and Real Estate

Did you know Apple sold 1,000,000 iPhones the first weekend they came out?  This is the $64,000 question. "Do I need an iPhone for Real Estate?" Now I could be bias and say yes just because I own one, but I'll be neutral and just explain why I think you should investigate. There are many of us in the industry who have been looking for and waiting for a phone that does it all.  Is the iPhone it?  I had written this post over a year ago when the iPhone was announced.

So how do you pick the right tool, with the right carrier, and at the right price with minimal amounts of stress and anxiety? You Don't, it's not possible, but this information might shed some light on how specifically the iPhone might be helpful in your Real Estate Business and the Industry.

  These are some of the features I really like about iPhone:


         


Don't buy one just "BECAUSE EVERYONE ELSE HAS ONE!" but of course if you did, you'd be able to talk to everyone else for FREE. Hmmm....

You can even create your own iPhone Web Applications.




Social networking:  I like and use these apps and tools for connecting with others remotely:

                      

Facebook, Twitter, MySpace, Google Talk. WordPress, Typepad, LinkedIN, Google, Instant Messenger, Skype and Ebay.  All FREE applications you can download, then access on the iPhone when you travel.

Entertainment and Pleasure:  These "NEW" tech tools for iPhone are simply
incredible  awesome:

                      

Pandora, Jott, Simplify, PayPal, AOL Radio, YellAir, Showtimes, Remote, Shazam, YouNote, Labyrinth, Puluwai.  All of these can be found at the iTunes store or on-line at the Apple iPhone Store.

Trulia just announced their new application for iPhone, a tool that can "Search For Homes" and look-up "Open Houses".  There are literally thousands of FREE applications coming out daily for the iPhone.  Is this the 21st Century, WEB 2.0 tool we've all been looking and waiting for?

If you own an iPhone already, you can call me FREE - 24/7/365, and any other iPhone users that you may know.  This could be one of the greatest social media and networking tools in the industry in that it allows us to connect with others across the country on multiple platforms.  Phone, email, text, audio, video etc.  It could also save us thousands in phone bills.  A National Share Plan, of course this will only last as long as AT&T has the iPhone Service Plan exclusively. 

  I phone, do you?

TOP PHONES for Real Estate, What's Your Vote?

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Getting to #1 on Google

This was the topic of discussion on a Webinar I attended last night with Mary McNight.  Known also as "REBlogGirl."  She shared some of the following information and tidbits.  If you missed this, I took some notes to "pay it forward."  Here's some interesting concepts and tools that were presented.

 


Titled: The On-line Shock & Awe Campaign For Google

How do you get to #1 on Google?  This is relating to "Organic" position and not "Paid" position.  Organic meaning it shows up #1 on Google underneath the "Paid" sponsorships.  FREE is GOOD.  Nobody clicks on those top links anyway, or at least very few.  It was noted that 42% ofclicks go to the #1 Organic page.  Here's the shocker, only 11% go to the #2 Link or page.  I think showing in both positions would be best.  :-)

Google searches sites and content for indexing by the following criteria and typically in this order:

Domain Names:
Be sure to include key tag words in the name.

Your Titles:
Same thing here, include relevant keywords and catchy search-able titles. 
*Most Important: Include Keywords for Google and Keywords for people.

Meta-tag Keywords:
Make sure that keywords are relevant, practical, and search-able.

Page Content:
This is what was referred to as Google Food, and that's exactly what it is.  So Feed it.
Keywords through-out.  Adding Personality is important. Vary your keywords, use longer terms and mix them up. note: 500 words on the splash-page of a website is good.

Linking out to others:
Select power sites to link to.  Don't always link to yourself and your own pages or posts.
Use an internal and external linking structure.

The Internal and External Link Structure

Use Links to 1 of your pages for every 2 links to other popular websites or Blogs. 
(I like to link to Google, Yahoo, and the other Big Dogs when I can...hint hint )

Registering Domain Names:
Tip: Be sure to register domain names for at least 5-10 years, if you do it one year
at a time, Google might not think you're serious or going to be around very long.

Update 5 old Pages or Posts once a month:
Go into your older pages on your site or your Blog posts, and update with new
keywords and link structure updates. Don't erase, just add.

 

 

What is a reciprocal link?
You link to me, I link to you. This is a great thing.  If you use Blogrolls, you can create an orphan page to link out to those sites. These "orphan" pages cannot be found or indexed by Google. You can also use "no follow" tags if you're familiar how. To find out more, Click Here.

Duplicate Content:
If you're going to duplicate content, be sure to create it first in the location you want to get the Google juice.  Wait 2-3 days and then you can duplicate it on other sites.  The first page gets the google worm bots.  Link back to your original from all the secondary pages, they should all point back to your original source. Learn more here.

 

Some Valuable Tips and Resource Sites

Get SEO for Firefox, Here's the video on How and Why

Use Websitegrader.com

Get into as many directories as you can.  DMOZ.org and Joeant.com

SEODigger.com - Search Rankings

SEOBook.com - The Best Keywords Available


Know Your Site & What's Going On

Use Google Tools to help you be #1 in their search engine.  Go to google.com, use the search box and type (Site:YourURL) and (Link:YourURL) to find out more about your own Webpage or Blog.  Be sure to try it with the (www) and without.  You'll Get Different results.  Here's other stuff Google offers as well.

These were my notes:  The overall message I came away with is that Being #1 in Google is everything, that is if you want to get the kind of new traffic and hits that generate leads and business.  The people who know you can find you, but can those who don't? 

Thank you Mary for sharing this information and your time. See Mary's Blog for details on any of these topics.

(Edit) A special thanks to Cyberstars, and to whoever sent me the invitation to join this event.  :-)

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Social Media Marketing - A Webinar Series for Members

Last weekend, I had the opportunity to speak on a Blogging panel in Monterey, CA for CRS members. Specifically, I was asked to discuss ActiveRain and Localism. This all came about thanks to Pam Winterbauer who connected me with Mike Kelly, one of the panel moderators.

The guest speaker was Pat Kitano, from Domus consulting, also a fellow ActiveRain member. I've been following Pats Blog at Transparent Real Estate for quite some time now, and finally had the privilege of meeting him in person at the Inman Real Estate Connect in San Francisco.

During our break at CRS, I had the chance to talk to Pat in detail about what he's doing with Domus and what I've been doing at ActiveRain. Ironically, our conversation led to something that I have wanted to do here since I joined AR, Training and Coaching via Web-conferences and Webinars.

Well, before the CRS meeting and lunch were over, Pat and I had come up with a plan that could benefit many new members here that are just getting into Social Media Marketing and WEB 2.0. Here's what we have come up with for the upcoming Webinar Series.

~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~

Weekly Topics and Outline:

Preview
Social Media Marketing - Why an Online Presence is Critical to your Future Career in Real Estate
Week 1
Defining your Online Presence Strategy - Benchmarking
Week 2
First Practical Steps - Five Steps to Setting up your Social Network
Week 3
Understanding the Strict Protocols of Social Media and the Content You Deliver - Don’t Blow it!
Week 4
Defining the Social Media Space - What is Necessary and What is Fluff
Week 5
Setting up the Tools to Monitor the Social Media - FeedReaders, Social Bookmarking, Social News, Twitter
Week 6
First Steps in Participating in the Social Media - Your Network is Set Up and it’s Time to Leverage It
Week 7
Explaining Active Rain and Blogging - You’ll Soon Figure Out that the Blog will be your Central Marketing Tool
Week 8
The Online Land Grab - Get Your Name Out There - Five Online Services You Must Be On Before Your Competition
Week 9
How to Attract Online Traffic - How Search Engines Work and Why the Social Media is Quantum Leaps more Powerful than a Static Website
Week 10
The New Society - Changing your Sales and Marketing Strategies to Fit with your Online Presence - Retooling your Spammy Email Marketing to be Effective
Week 11
The Secret Nobody Knows - Mass Media is Converging with the Social Media - How to Position Yourself to Access Mass Media Traffic
Week 12
Your Newest Online Resume - Twitter and Friendfeed Strategies
Week 13
Putting it All Together - Integrating Your Offline Real Estate Practice with your Online Presence

~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~ o ~

I get a huge amount of emails and calls from members with these questions everyday, this is what motivated and inspired me to help provide a program like this. Since Pat has all the tools and pieces in place, he's allowing me to join forces with him, and put this on at a minimal price for ActiveRain members ONLY. It will average out to about $12.00 per webinar which will run for 1 hour on Friday mornings at 9:00am pst. We have setup a registration page just for AR members.

You'll learn some great information and come away with the tools and knowledge to be a WEB 2.0 Social Media Marketing expert. This will be a great road map to managing your time more effectively on the WEB. Reasons you should consider this opportunity:

  • It's half price to all ActiveRain members
  • You get recorded copies of ALL the webinars, even if you can't make it to some
  • It's only one hour per week at an average of 12.00 per webinar
  • You'll receive online support, manuals, instructions etc.
  • I'll be one of your follow-up trainers and support consultants

  • 90+ tutorials providing step-by-step instructions on the techniques of blogging and social media

I'm excited about joining Pat to provide these webinars to our members. They will become more popular as Industry Professionals try to gain the edge and obtain more knowledge about Social Media and Social Networking. With the cost of travel expenses, gas, hotel accommodations all going up, this only makes sense. Twelve bucks will barely get you three gallons of gas these days. This IS a great deal!

You can register below and join us this Friday for an online orientation. The Webinar series will start {EDIT} Friday - SEP. 5th @ 9:00am (see Pat's Comment below) We're not trying to sell you anything here, honestly, it's just an awesome opportunity to bring education and value to the community and to our industry. This WEB 2.0 stuff and Social Media Marketing is not going away.

Come join us, you won't regret it. :-))



Member Discount and Registration

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Video Tutorial #2: The Basics of Shooting

What is the most important thing you need to know about the basics of shooting video? Is it content, style, length, quality, or just a free-for-all?  Tara Jones is on a roll as she shares the basics of shooting video.  This Video Post is a ReBlog of her article and Video on ActiveRain. 

As a video enthusiast myself, I follow Tara's Blog closely and recommend you do the same. Video is the hottest thing in Real Estate right now. It's viral, it's growing, and it's more powerful than just text or audio.  It is the "New Wave" of Internet marketing and Social Media Networking.

THIS IS A REBLOG TEST:

Via Tara Jones:

So now that you know how to turn the camera on how do you know what to shoot?  It's not as easy as you may think.  We're going to walk you through a typical home tour with some photographer 101 basics.

First of all, try and find the focal point in the room.  Is it the stack stone fireplace?  The decorative hood over the range?  The unique spiral staircase?  Whatever the feature, try and showcase it first to grab the viewers' attention.  The key to remember when creating a video home tour is giving them a "tease".  You don't want to show them every light switch and electrical outlet...you want them to come see the house in person so you can sell it to them!  With that in mind, keep it simple.  Just a one to three shots in the main rooms (we'll get to what the main rooms are later) will do the trick.   

Second, NEVER shoot into windows.  Why?  No matter how powerful the light is in the room it can never overpower the sun.  That means whatever is inside will turn black (or extremely dark) and all you see are the windows.  Therefore, never set up an interview by a window (since you won't see the person's face) and try to avoid pans into the windows since you will completely throw the color off in the room.

Third, keep your shots steady.  Viewers can get sick watching a shaky video.  Have you ever seen Blair Witch project?  That photojournalistic technique is not recommended when selling real estate.  If you have a tripod, use it.  Try and find a flat surface where you can place your camera for pans or zooms (see below) so your shots will look more polished and professional.  Always try to begin with an establishing shot...a shot that shows the entire room before beginning a pan or zoom technique.

So what are pans and zooms?  Clearly stated, a pan is moving the camera from side to side and a zoom is closing the camera lens in on a particular object.  To accomplish a pan correctly make sure your camera is steady.  If you're panning a room try and keep the "horizon line" (think about being on a boat) straight.  This means you want the floor to remain in the same spot throughout the shot.  Keep the same idea in mind when panning up and down, say, on a staircase.  The sides of the shot should remain consistent to keep a professional look and feel.

For zooms, don't use it unless it's necessary.  Just because you have a feature on your camera doesn't mean you should use it!  Ask yourself these questions:  What am I zooming in on?  Why am I zooming in on this object?  Will it add any additional information to the viewer?  I once watched a video home tour where the photographer zoomed in on a plant.  Why?  Does the plant come with the house?  Do I need to know something additional about this plant that I didn't get from the first shot?  Think about detail whenever using the zoom such as a decorative back splash or exquisite crown molding.  Anything that can not be picked up on the initial shot or pan of the room MAY require a zoom.   

Next video lesson:  Downloading your video onto the computer (Gulp!)

For more log on to ReelDwellings.TV

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Video Tutorial #1: What is Flip Video?

 

The Flip Video is quickly becoming one of the most popular popular Video Cameras in Real Estate today.  Tara Jones provides this great video that talks about the Flip video, the features, and why you might want to consider one if you're in the Real Estate Industry. 

THIS IS A REBLOG TEST:

Via Tara Jones:

As we begin our educational video series we wanted to let you know a little bit about who's doing the teaching! TJ Hedges is an Emmy Award winning photojournalist with more than 20 years experience in production and broadcasting. Tara Jones is an Emmy Award winning reporter, anchor and spokesperson with more than 15 years experience in production, broadcasting and public speaking. Both were working together at the number one station in the country, WSB-TV in Atlanta, GA, when they were approached by a successful broker in the area to join forces in the real estate world and form Reel Dwellings TV. It was then that they realized the need for quality video in this forum.

Everyone knows that video is the next "big thing" in real estate. Everyone is hopping on board and wanting to stand out from the crowd by incorporating the new medium in their website, e-mail, etc. But as a real estate professional, image is everything. So why put an inferior product associated with your name? Poor quality video can sometimes do more harm than good. It can relay an air of unprofessionalism and incompetence. Clearly, not the message you want to send to potential clients.

It is for this reason that we want to educate real estate professionals to give them an edge on promoting their services and skills.

While the Flip Camera can not compare to the quality finish that Reel Dwellings TV can provide, our goal is to show you how to create superior video using new technology to incorporate on your website.

So now, on to the FlipTM!

A flip camera is actually called Flip VideoTM and it's a small, ultra-light handheld device that shoots an hour of digital video. There is a small viewer in the back to show you what you are recording, a microphone in the front to record audio, a USB connection to hook up to your computer for downloading the video, and a small hole with a locking device for attaching a tripod. Best of all, it all runs on two AA batteries that can be found in the front of the camera.

To get started simply press down on the small gray button the side of the camera. You should see a quick Flip VideoTM graphic and then "ready" on the top left side of the screen and "Time left" at the bottom left. This is alerting you of how much time is left on the memory before you have to delete some video. As soon as you find a shot you want to record hit the red button in the middle of the silver square. The green "ready" should turn into red numbers which are counting how long your recording is running. When you want to end a shot, just hit the red button again and you've stopped your recording. It's that simple.

Because the camera is so light your video will likely be very shaking. That's not good for any viewer out there. That's why they sell an attachable tripod. This fits into the bottom of the device simply by sliding over the unlock button and then screwing in the top. The tripod is great for pans (moving the camera side to side or up and down) and zooms (moving into or away from an object) which can be done by hitting the plus or minus buttons on the gray square.

So now that you know the basics, let's get to shooting!

Next week's video lesson: The basics of shooting

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A Symphony of Annoying Computer Sounds

We've all heard those wonderful/annoying sounds that come from our computers. We have for many years now. You know the ones I'm talking about, and I think just like advertising ads on our screens, we become immune to them both. The clicks, dings, twits, starts, shutdowns, arriving emails, lockups, crashes etc. Are we really listening or seeing for that matter?

I see and hear things much differently after watching this.

You'll never look at your screen or listen to the sounds from your computer the same way ever again. haha! It's genius. I wasn't surprised when I found out this was created by someone named, "SomethingUnreal" on Youtube.

Funny Flash - Here's the most common and unspoken computer tip in the world:

Be careful of the sounds your computer makes when you have your volume FULL BLAST from watching a pourly recorded video just moments earlier. haha!! You've all heard some of these sounds come out of your computers at FULL BLAST, I laugh out loud when I get the visual of that happening to us.

I just had to share this...

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3 Ways To Bookmark and Manage Your Favorite Posts

I received a comment today from Trunda Rogers-Dallas County asking, "I got everything down except the bookmarking. It's probably super simple but I haven't found an icon for saving posts. Can you point me in the right direction?" So let me share with you, there are 3 ways to do this:

1. The first way: Under every post, there is a Bookmark Icon By simply clicking on the icon it will add that particular post to your ActiveRain Bookmarks which can then be accessed by going to "My Home" and then "My Bookmarks" the link is located down on the lower left side of your My Home Page. This is very limited as you can't sort, group, or manage posts as you might like to. The more you add, the harder they are to find and utilize. They also get re-sorted as comments are made, making it even more challenging to find and use them effectively in the future.

How often do you check your Bookmarks?

2. The second way: Create a folder on your Desktop by right clicking your mouse on a blank space of your desktop, then select create a "New Folder" give it a name, then add your favorites to that folder. To add a page or post to the folder, just drag and drop the URL for that post or website into the Folder. Now you'll have them all in one easy to access location on your desktop. The only thing is, you'd still have to create sub groups or folders to manage all your saved posts and stay organized. It's still limited, but it works well.

3. The third and best way: Is to use Diigo.com. You all know me, I'm always searching for a "Better Way!" Diigo is a FREE Social Bookmarking tool, designed to do more of what you originally intended to do when you bookmarked things in the first place. It's what bookmarking posts is all about. I have hundreds so here's why I'm suggesting it.

  • Group and categorize all your favorite posts
  • Share your Bookmarked Post with others
  • Highlight portions of posts and Blog about them
  • Automatically Tweet or Twit them with a single click
  • Email and share your Bookmarks easily with others
  • Bookmarks now become Social Bookmarking
  • Add the Diigo toolbar to your browser for One Click Saves
  • Create a widget, make it easy for others to bookmark you

I just started using Diigo, Check out my Dashboard, Profile, Groups, Lists, Tags, Tools and Bookmarks

Here's a video that will give you a better understanding of Diigo.com and how "Social Bookmarking" can be used, and why it may be the best way for bookmarking ANY page or post on the Internet in the future.

Screenshot of the Toolbar you can add to your Browser. It's taking Bookmarks to the next 2.0 level.




Here's a sample of my Diigo Categories and Bookmarks:



There are many other great features and options you'll have with Diigo, there's just too many to list here, but you really should check it out. I don't see any reason why every Web-surfer and Blogger wouldn't use this tool if they knew it was available.

This in my opinion is the best way to keep track and manage all of your favorite posts, Websites, Blogs etc. It's Bookmarking 2.0 and will give you more value and benefits than just using your current Browser to "Add To Favorites." I'm not sure if people even use that browser bookmarking tool anymore, which by the way, would be the 4th way to save your favorite Bookmarks. Hope you Diigo this post! :-)

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ActiveRain Voices - Members Speak Out

When I returned home from Inman's Real Estate Connect in San Francisco last week, I searched through my notes, videos, photos and handouts looking for something to post about that might be unique. There were so many things that I learned this year, some really great topics and technologies, wonderful panels with experienced speakers, it was fantastic. I was a bit challenged on what to post and share today.

Looking back, the one thing I came away with more than anything else this year, was the impact of the people and all the friendships I have made. Socializing, Networking and Connecting with People.

There are so many reasons why people in the Real Estate Industry join and stay on ActiveRain. You'll find many here that have written about their personal rewards, benefits, and successes on their Blogs. There is a common thread and purpose behind each and every reason people love ActiveRain. As I walked the halls and meeting rooms in San Francisco, I had one question for other ActiveRain members...

To see the full length 5 min video on youtube, CLICK HERE.



"What is the Biggest Benefit or Value you get out of the ActiveRain Community?"
I was very fortunate to catch these members friends comments on video. They shared their voices, and their experiences publically and I am so grateful to be able to share that. It's an honor and privilege to be a part of this video, the three day event, and most of all, a part of their lives.

Thank you to: Rich, Desiree, Cindy, Kristal, Richard, Jeff, Missy, Gena, Kim, Tracy, Ginger, AJ, Brian, Jeff, Mara, Tom, Nick, Tisza, Mary, Teresa and Mike, each one of you for sharing your thoughts and for helping make this idea and video possible. Your voices will be heard and I hope viewers will come away with a greater understanding and idea of what Social Networking and ActiveRain is really all about.


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Get a WiKi - With Just One Clicky

What is a Wiki?  Many of you have probably heard of WikiPedia, the free encyclopedia that anyone can edit. Currently there are 2,457,781 articles in English on their site.  Many Bloggers link to Wikipedia for explanations and definitions of odd and peculiar terms, words or phrases.  What's it for?

You'll find numerous links to overviews, editing, questions, help, contents, searchable categories, featured content, browse their A–Z index and more.  Now, how would you like your own?  Trust me, You'll love it!!

I think everyone should have "their own" Wiki-Custom Pedia, let me show you how to get yours for FREE, it'll be a quicky!  But first, before I do, you are probably asking yourself this, "Self?  What is it, and why would I want my own Wiki?"  Glad you asked. :-) It's not a WikiPedia, it's a Wiki!


"The PBwiki is the world's largest provider of hosted business and educational wikis. They host over 400,000 wikis, serve millions of users per month, and 96% of their business users would recommend PBwiki to a friend or associate. Leading companies from AT&T to Wal-Mart, including 1/3 of the Fortune 500 companies, choose PBwiki to help them with knowledge management, collaboration, project management, and a host of other business processes and workflows." Quoted by PBwiki

        


Collaboration for over 30,000 businesses now including ActiveRain

Now use your imagination.  If you're a Broker, a REALTOR® in a community, A National Lender, it doesn't matter, I guarantee you will find a way to put a Wiki to good use in your business.  Today I created the ActiveRain Wiki, a sample to share with you that will allow you to see some of the endless possibilities.  Jon asked me to push the today with these types of technology tools, so I am! 
To start your own, you know what to do next! (Hint...it's RED)  lol~

                                                            

Create totally secured wiki's, they do have plans available, but I chose the ones that come for FREE!

                   

Important:  You might want to put some time, thought, and effort into how you want to use a wiki for your business.  If you're like me, you're going to get very excited when you see all the cool stuff you can do with this, but my suggestion is to take your time, evaluate it, do some research, and then make this a powerful tool in your business. This one goes on my top 10 list, IT'S A REALLY HOT TOOL! 

Now that's a quicky wiki!  :-)                                                         My Outside Blog: REnetBlog.com

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SEO Tools - You Should Know, about SEO

SEO?  There are Groups, Blogs, Website Graders, those who claim they know it all, and those who confess they know nothing whatsoever about it.  Both in and out of the community, many have benefited greatly from the SEO that comes from Google, Yahoo, MSN etc.

What about those who haven't a clue about SEO, what it is, how it works, why they need it, and who the heck cares?  This site, SEOBook has some fantastic information and tools for any beginning Blogger new to SEO.  All of you experienced Bloggers may already know this stuff, but for some, SEO is still difficult to get their arms site around.

I hope this will help those who want to know more about SEO, how it works, the technical nuances, and how to benefit from just learning more about it.  Check out these links, video tutorials, Blogs, FAQ's, and tools. SEO is not the most important thing in your on-line business, or is it?  That's for you to decide.
It's time you know, about SEO.

 

Once you've checked these out, I'm sure you'll have a much better grasp and understanding of SEO, and be able to maximize the potential of your sites by using the FREE tools and information that's available online.  You should come away with some good ideas on how to better YOUR SEO either on your Blogs or websites. 

Don't let acronyms like SEO scare you away, embrace them, understand them, use them and you'll love them.  Why leave it to the imagination? Learn all you can about Search Engine Optimization.  :-)

More SEO Resources:  GoogleBlog,   Google Webmaster CentralGoogle Help CenterSEO Noobs 

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ActiveRain Launches Outside Blogs - How Do You Get Yours?

Google offers Blogs, Yahoo offers Blogs, and now ActiveRain offers RE Blogs!!  I am so excited that I get to announce this!  ActiveRain is pulling all the stops and releasing the "BIG" storm today.  It's been a long time coming, and now it's finally here!

ActiveRain "Outside Blogs" are launched today. The best news of all, no three month trials, no temporary access, FREE for as long as you're a member.  You're going to love the ability to create one post, and then with the check of a box, send it to your Outside Blog.  That's right, one post, syndicated in three locations.  You can choose to have your post on ActiveRain, Localism, and now your own personal "Outside Blog" too.

Here's just a few highlights of the "
" Outside Blogs:

* Host your Blog on your own domain name.  (You must own name)  ie: BestHomes.com
* Customize the look and feel of your Outside Blog.
* Set up in 10-15 minutes max.
* Build your posts in ActiveRain, no need to learn a new Blogging platform.
* Publish your posts to AR, Localism, Outside Blog, or all three, it's your choice.
* Benefit from the SEO power of ActiveRain.
* Brand your own Blog and yet stay connected with the AR community.
* Comments are syndicated between your ActiveRain Blog and your Outside Blog.

This is only the beginning, as the community jumps on these, each individual's exposure doubles. 2X the POWER!  That's Exciting!!  Imagine the possiblities with these Blogs...

 

Here's how to setup YOUR Outside Blog.  The sample below is a screen shot of my Outside Blog. I'll demonstrate how I used ActiveRain to create it.

Active Brads Outside Blog

 


SETTING UP YOUR CUSTOM OUTSIDE BLOG:

1. To Start, click on the link "Outside Blogs" from "My Home" page.

2. On the next screen, give your Blog a "Title". It will already have the same name as your current ActiveRain Blog.  You can change it.

3. Meta Keywords are the next option, don't panic What's a Meta Tag?

4. Next, you can customize or modify your Blog description. This text will appear underneath your Blog Banner.

5. Now give your Blog an ActiveRain Subdomain:
ie:  ActiveBrad.ActiveRain.com

6. You can also use custom domain names. (advanced users only)
You must already own your own domain name. If not, you can see if the domain you like is available, click here.

 


Here's a screen shot of the options that are mentioned above:


7. Next, keep your current photo or add a new photo to your Blog.
Your Outside Blog photo will NOT replace your existing AR photo.  Here's your chance to update that picture from 7 years ago. lol~




8. Select one of the Templates or Themes from the ActiveRain Library:
  These can be customized. More templates will be available in the future.  This is just the launch period, expect enhancements for sure.

 

 

9. Setup the colors for your fonts and for different areas of your Blog page.  Here's a color chart.


10. Now, add custom created headers and images to your Blog.  There are multiple posts on how to create and edit images, you'll find them in the Help/FAQ group.  We have some very artistic and talented members who share valuable tools and resources there.



11. Under the Advanced options, you can display multiple Blog posts, up to 100 if you like.
(I suggest 20 posts max, or the page may load slowly, especially if you have video and large graphics)

Use the Syndication options to select which posts to pull, or add ALL from your primary ActiveRain Blog.  Members Only posts will not appear on your Outside Blog.  If you have concerns about Duplicate Content on your Blogs, read this post called "Duplicate Content and Outside Blogs."

 


12. The FINAL STEP, Click on Save Changes


YOU'RE DONE!
Go to the ActiveRain Subdomain URL you created
and there's your new outside Blog!

Here's A Sample Of Mine

*Note: When creating posts on ActiveRain, just check this box
to place them on your outside Blog.

 


If you do choose to use your own existing Domain name, please read the advanced information and instructions below. You'll need to know the following:  You can also find this information located HERE.

Here are the STEP-BY-STEP instructions for setting up an Outside Blog using your own domain name.
Also be sure to check out some of the other members outside domains as ActiveRain Blogs Evolve.

 

 

That's It!  We are finally launched!!.  WOOHOO!!  You will no longer have to search for a place to have an outside Blog.  You won't have to start from scratch to create your own, or cut and paste, or duplicate efforts, or try and manage your time running two or more Blogs.

I really am excited about this.  
It's like watching the birth of a baby being born, and I feel somehow emotionally and personally attached to it.  ActiveRain is moving onward and upward, and everyday, becoming more of a powerful source in this great industry.  I'm honored to be the carrier pigeon of this exciting and community changing news.  As always, if you get stuck, don't get MAD, call Brad.

For Outside Blog status updates and known issues being addressed:  CLICK HERE!
  

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10 Top Excuses to Be On ActiveRain


What are the top reasons to be on ActiveRain? I was asked this question earlier, and thought I'd try to answer it here in this post. After combing through hundreds of posts, these are some of the TOP excuses that I have discovered and personally experienced. The links below are to posts from other ActiveRain Members who concur.

The Top 10 Excuses for Being on ActiveRain:

#1 - The Networking

Having access to nearly 100,000 Industry Professionals at your fingertips 24/7/365 makes ActiveRain one of the most powerful networks in the Web2.0 world. If you have been here for any length of time, you know exactly what I mean. ActiveRain is the Grand Central of Real Estate Networking and Sharing.


#2 - Better Internet Exposure

In just 90 days, my personal ActveRain Blog not only passed up my own website on Google, but it passed up my Corporate Employers Website too, and they are HUGE. I had no idea what I was doing and I still ranked higher on Google because of the Internet Exposure from my ActiveRain Blog. It has generated numerous leads from both consumers and other members. You will get exposed on ActiveRain.


#3 - Grow Your Business

You can convert leads from ActiveRain into live transactions. Since I am not a REALTOR®, I have been able to refer many buyers and sellers to other ActiveRain members from other areas. Growing business on AR is just one of the perks and privileges. Opportunities will just happen here, some large, some small, but you have to look for them, and you have to remain Active. Your content on ActiveRain and Localism are the key to growing your business.

#4 - Increased SEO

Google loves ActiveRain, and even though you don't hear much about it, so does Yahoo, MSN, and the other search engines. ActiveRain is also getting scrubbed by AOL, Good Morning America, CNN, Inman News and many other news networks. Where would you go as a reporter to find the latest real-time news from any place in the Country? The media knows this, and now many consumers are finding us too. Learn about SEO, it's why many are here.

#5 - Get Educated, Grow Resources

Learn anything, it's all on ActiveRain. Technology, Marketing, Listings, Groups, Tutorials, How to's, Experiences, etc. There is so much information shared and contributed, it's some of the Best in the Industry. Many ActiveRain members are willing to share and give freely of their resources. They also share successes and failures. It's a real world education in real time. The resources available here are mind Bloggling!

#6 - Build Referral Business

Blogging has proven to create opportunities to connect with other members and the public. As you build up your Associates around the community, and you subscribe to other members, you'll find that building a referral base is a sinch. Sellers have to relocate to all parts of the country. Buyers want to invest in the same way. ActiveRain members span the entire country, building your referral foundation here couldn't be smarter, or easier.

#7 - Experience and Knowledge

Combined, there are thousands of years experience on ActiveRain. If you can't find it on here, it probably doesn't exist. There is more data here than you could read in a lifetime. 100's of members join each day, and hundreds of posts go up each week. Thousands of comments each day! As the community grows, so does your knowledge base. Huge amounts of information are just a click away. Learn from the Top Bloggers here.

#8 - Connect with Consumers

Success stories are everywhere on ActiveRain. Click here for members who have shared how they connected with consumers using their ActiveRain Blogs and Profile's. Some members here are Blogging to their geographic and target market areas. It's a great way to connect with consumers and past clients. The public is also using the ActiveRain Q&A link to ask their Real Estate questions. A great connecting point between members and consumers. Then there's Localism, the next "Force To Be Reckonned with!"

#9 - Save Money, FREE Marketing

To join ActiveRain is FREE, yes, but there are still some costs involved. It's Your TIME! You have to invest some of it. The Pay Back on ActiveRain comes in such a wide variety of ways. Marketing yourself and business on Activerain is very powerful and also a bit different. Everyone wants to buy, but no one wants to be sold. Many of the members on ActiveRain market themselves the same way they'd want to be Marketed to.

#10 - Build RELATIONSHIPS!

The Thunder and Lightning of ActiveRain. As in any business, relationships are the key to growth and success. Building relationships on ActiveRain is nearly impossible NOT TO DO. If you're here for the right reasons, and doing the right things, ActiveRain will become just as important to your business as any of your other tools and services. The relationships you build here will be for life. There's nothing better than the friends and clients you'll make on ActiveRain.


ActiveRain is NOT just another social network,
and here's 10 good excuses reasons to be here.

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